THE WORLD CUP'S MEDIA WINNERS The media makes billions from the tournament. But this time around the spoils will be shared out differently. Feature BACK TO REALITY Can ITV put its house in order? Post the Digital débâcle, ITV will have to work hard to win back advertisers and viewers A KICK IN THE FISCALS 'We're shafted now' The Budget removed a crucial tax break from TV production companies. It takes immediate effect and will hit jobs, profits and how shows are made DEEP AND MEANINGFUL A service, not a commodity Mobile operator 02's launch campaign doesn't show phones. Deliberately... LIFE AFTER THE SIMPSONS Staying animated Matt Groening says Homer and family may be on the way out. Meanwhile, Fox has axed his latest show, Futurama. Doh!