Eighty per cent of the world's medicine is consumed by people living in just 15 countries. With the exception of Japan, the second biggest drugs market and traditionally a lucrative hunting ground for pharmaceutical companies, the drugs industry has focused almost exclusively on the US and Europe. But if there is a new frontier for pharmaceuticals, that frontier is almost certainly Asia.

PROFILE
Hatsuo Aoki
AGRICULTURE
Engineering a land of plenty
JAPAN
Introversion and inertia
CASE STUDY
Glaxo Wellcome
INDIA
Locals beat back the big boys
SOUTH-EAST ASIA
From tiny acorns to great oaks
CHINA
Red tape slows western expansion
NET RESOURCES
China links
NET RESOURCES
Japan links
NET RESOURCES
India links
NET RESOURCES
Hepatitis B links